Results for category "UI/UX Design patterns"

Style Tiles

See on Scoop.itWireframes and UI, UX

A Style Tile is a design deliverable consisting of fonts, colors and interface elements that communicates the evolution of a visual brand for the web. Learn how to use them here.

PowerStory‘s insight:

An interesting approach……


conceptually…"Style Tiles are similar to the paint chips and fabric swatches an interior designer gets approval on before designing a room."

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UI Design like a Comedian!

Improv Comedians have a very unique skill of creativity and it got me thinking, is there something about how they approach their work that we could apply to Creative UI Design?

The idea came to me today as I was listening to CBC radio where a comedian was talking about how he approaches improv. He described the process as “putting something out there and then listening to the audience to decide where to take things next based on how they reacted or didn’t react“. It struck me, this is how creative UI Design should be done!

I am not really thinking that we put our UI Designers up on a stage and heckle them (never say never – see below), but the spirit of the rapid ideation, listening and quick response turnaround is something that I do believe really fosters creative thinking about UI Design.

I have seen UI Designers take the opposite approach and from my point of view this truly limits their potential. I recall when I was CTO at another product company and we had hired a UI Design expert, who really did not want to show his work until it was polished and completed. In fact when asked to see it, he would just say….it’s not ready yet. When he did eventually show the work he was so emotionally tied to the idea he came up with, he was extremely defensive about the design and was not really open to other ideas.

Never say never…

Who knows maybe we should have “improv UI design sessions” where you are given a topic (ie. A feature) by the audience and you have let’s say 4 mins to create the design broken up into 30 second intervals. i.e the first 30 seconds you draw something on the whiteboard and the next 30 seconds you get feedback from the audience, and then you have the next 30 seconds to respond, and you keep going for 4 mins. In other words you get 4 iterations on the design.

On a related note…

I have often said and even written about how creating highly interactive UI prototypes is something that should be done later and not as your first step in UI Design, because these Highly Interactive UI Prototypes that have real user interaction behavior and real data etc, take much longer to develop than simple static wireframes with annotations. I also believe that if you are going to go to the effort of creating these highly interactive ui prototypes (ie. Not just static wireframes) then you really should do that in your development toolset and not some prototyping tool, because that way you get reuse of the design in development and you can continue to iterate on it even after your development has started.


Martin Crisp
CEO, PowerStory